However, I think my theory begins to break down with other kinds of niche content creators. So for example, those that engage in purely cyberculture content creation, such as computer game playthroughs, or those involved in MMORPG streaming pull on my valuing of real-life activities in a troubling way. Though I am not deeply bothered with that since my opening argument indicated my abiding suspicion of universal definition and theory. The Gamer niche needs a niche aesthetic/theory just like these genres I explore here need a niche theory.


Jam Jar



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